Animals first.
Always.
The camera should never matter more than the creature.
Protect their wellbeing
No abuse, staged rescues, dangerous stunts, forced encounters, or distress created for a reaction. Stop filming when an animal needs care, rest, or space.
Share what’s yours
Only upload content you created or have permission to share, including music and images. Don’t repost another creator’s work without authorization.
Keep the community kind
No harassment, hate, sexual content, graphic cruelty, scams, spam, illegal trade, or sale of endangered wildlife. Do not reveal someone’s personal information or location.
Be honest
Do not misrepresent staged, altered, or AI-generated footage as a real event. Disclose commercial relationships. Do not make unsupported rescue, medical, charity, growth, or earnings claims.
Report and review
Videos publish immediately and may be removed if they break these guidelines. Use the flag on a video or contact us if something needs attention. Creators can ask for reconsideration of a decision.